In other words, if you care about online privacy - even in the slightest - you should be using DuckDuckGo as your primary search engine for routine browsing. DuckDuckGo doesn’t collect or store any data on you, it doesn’t target ads, and it doesn’t track your browsing history. You can read more about their platform at their website, but the basic gist of it that is they don’t track you. But for the privacy-minded individual, it’s basically a nightmare.Įnter DuckDuckGo.
They then use this data to create a unique profile for you to serve you hyper-targeted advertising.įor most people, this isn’t a problem.
In reality, Google and other major search providers collect data on you. Searching the internet using a search engine is free - in theory.
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